Our AdImpact program creates a win-win-win! We identify complementary perishable products on which your brand could gain exposure on the frequently shopped perimeter of the grocery store. (Win #1). We then incorporate the coupon into the perishable products Prime label and provide to them at no charge for a single application (Win #2). Shoppers benefit from the program (Win #3).
Benefits
- Target consumers at the point of decision
- Get your brand placed in front of consumers in perishable sections (Perishable sections draw foot traffic of more than 70% of all consumers)
- We manage the process and sell where you desire
- We oversee logistics and execution
Features
- Your brand gains exposure in the perishable aisles
- Coupon or message is applied to complementary perishable product
- Can be a coupon and/or a recipe for your product
- Yerecic handles sell in to perishable executives
- Yerecic manages application to partner product
- Coupon is applied to perishable’s current label or at the packaging manufacturer greatly reducing operational interference resulting in enhanced execution
Applications
- Packaged meats, produce, bakery, deli, dairy and private label products
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